The way in which patients and doctors are communicating. As the internet is now in everyone’s pocket and the possibilities of having any information at you want at the touch if a button it was always likely the health industry was to get involved. Social media and blogs are fast becoming a regular means of communication between patient and GP.
Many peer to peer sites now provide people who have ailments the opportunity to speak with someone with may have similar symptoms. Alternatively they may have already been diagnosed with an illness and they are able to talk it over with someone who is going through the same situation. Sites like Patients Like Me provide a platform for people able to talk to each other and as ever having a large amount of information may provide comfort and understanding to a person.
Even search giant Google are getting in on the act, they provide search results based on symptoms entered into a search bar then goes off and pulls information from a number of sources for the person whom searched. Many companies are in tune with their patients also, private medical insurer Health-on-Line have a blog platform on their website to inform their patients of the latest industry news and changes that may affect them.
Many doctors may see an opportunity to dismiss what is happening on line. Many may see this as a non traditional means of learning but could open a lot of doors. Learning how patients deal with their illnesses and sharing knowledge between health professionals can be hugely inspiring and must be taken quite seriously as the future, whether some like it or not, will be online.